Cheer Holding Inc. Class A Ordinary Share (CHR)

FairStock Score: 60/100 — STEADY

Key Financials

AI Analysis

AI-generated, general educational analysis — not personal investment advice.

Cheer Holding is a small Chinese advertising and content company, with the CHEERS app and traditional media, and only 116 employees. I want a business with durable pricing power and honest, consistent numbers. Here the record is thin: the Lynch category is none because there is only one year of filed results, and I need three. The older filings show some profitability—fiscal Q1 2020, the quarter ended 2020-03-31, had revenue of $9.8 million, net income of $2.9 million, and diluted EPS of $0.06; FY2019, ended 2019-12-31, had net income of $3.3 million. Fiscal Q2 2019 and Q3 2019 also showed profits. But those are stale, and revenue growth and profit growth are not available to judge trajectory. The market data at the 2026-10-13 close give a $2.7 million market cap and a negative FairStock P/E of -0.07, implying the recent earnings picture is poor. On the positive side, debt is low—D/E 0.01—and FairStock ROE is 7.29% with ROCE 4.55%. Yet Piotroski is 2/9 and Altman Z is 1.86, weak and near distress, so the balance sheet and earnings quality are not comforting. The P/B of 0.01 looks absurdly cheap, but a low price/book can be a value trap when earnings are negative and filings are scarce. Beta 0.87 and 52-week range $1.25-$42.00 signal high volatility and a collapsed price. Without more consistent filings and a clearer moat, this is speculative asset value, not a Buffett-style compounder. I would watch for audited full-year results, positive cash earnings, and revenue disclosure before calling it a bargain.

In plain English: Cheer Holding sells advertising and makes content in China, including the CHEERS app and traditional media. Older filings show it made money, but the latest numbers suggest losses and weak financial health. At $1.71, the stock looks very cheap compared with its accounting value, but that may be because the business is struggling.

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Data as of 2026-10-13 close · note generated 2026-10-15 · model deepseek-flash

Sources (SEC EDGAR): fiscal Q1 2020 10-Q (period ended 2020-03-31) · fiscal Q3 2019 10-Q (period ended 2019-09-30) · fiscal Q2 2019 10-Q (period ended 2019-06-30) · fiscal Q3 2018 10-Q (period ended 2018-09-30) · FY2019 10-K (period ended 2019-12-31)

Fundamentals from company filings and market-data providers; prices are end-of-day, not real-time. AI-generated analysis is general and educational — not personal investment advice. Scoring methodology · Score test · Disclaimer