Celsius Holdings Inc. Common Stock (CELH)

FairStock Score: 48/100 — MIXED

Key Financials

AI Analysis

AI-generated, general educational analysis — not personal investment advice.

I look for durable consumer franchises bought at sensible prices. Celsius sells functional energy drinks and hydration products, and it has grown revenue from $1.3B in FY2023 to $1.4B in FY2024 and $2.5B in FY2025. But profits have moved the other way: net income fell from $226.8M in FY2023 to $145.1M in FY2024 and $108.0M in FY2025. Fiscal Q3 2025 showed a $61.0M loss, though fiscal Q1 2026 earned $110.1M and fiscal Q2 2026 earned $55.3M on $817.9M of revenue, a 6.76% margin. That is a volatile earnings record, not a steady compounder. The brand has shelf-space and distribution advantages in a competitive beverage aisle, but I do not see a wide moat. Financial health is acceptable: debt-to-equity is 0.23, FairStock's Piotroski F-Score is 7/9, and Altman Z-Score is 2.46. Trailing free cash flow is $462.8M, a 6.5% FCF yield, which is the most attractive number here. Valuation is the problem. At the 2026-10-13 close of $27.93, FairStock calculates P/E 121.43, P/B 5.89, EV/EBITDA 30.50, and a Graham Number of $7.77, leaving margin of safety at -259.46%. PEG of 0.82 and the TURNAROUND category—returned to profit after a loss within the last three years—imply growth could bail out the price if margins normalize. But with FairStock's ROE at 5.11% and ROCE at 8.85%, I need more evidence of durable profitability before calling this a bargain.

In plain English: Celsius Holdings sells zero-sugar functional energy drinks and hydration products. Sales have grown quickly, but profits have been uneven and the latest quarter showed a thin margin. At the price of $27.93 on 2026-10-13, the shares look expensive compared with the profit the company reports, even though cash flow is positive.

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Data as of 2026-10-13 close · note generated 2026-10-15 · model deepseek-flash

Sources (SEC EDGAR): fiscal Q2 2026 10-Q (period ended 2026-06-30) · fiscal Q1 2026 10-Q (period ended 2026-03-31) · fiscal Q3 2025 10-Q (period ended 2025-09-30) · fiscal Q2 2025 10-Q (period ended 2025-06-30) · FY2025 10-K (period ended 2025-12-31) · FY2024 10-K (period ended 2024-12-31) · FY2023 10-K (period ended 2023-12-31)

Fundamentals from company filings and market-data providers; prices are end-of-day, not real-time. AI-generated analysis is general and educational — not personal investment advice. Scoring methodology · Score test · Disclaimer