Brunswick Corporation Common Stock (BC)

Turnaround

FairStock Score: 53/100 — MIXED

Key Financials

Current Price$65.88
Market Cap$4.3B
P/E Ratio-50.68
ROE-4.83%
Dividend Yield2.61%
SectorConsumer Cyclical

AI Analysis

AI-generated, general educational analysis — not personal investment advice.

I approach Brunswick as a cyclical turnaround, not a steady compounder. The business makes marine engines, parts, electronics, and boats, with the Mercury propulsion franchise and aftermarket P&A likely providing some brand and dealer-network advantages. But the numbers are uneven. In fiscal 2025, the year ended 2025-12-31, revenue was $5.4B and net income was a loss of $137.3M, or diluted EPS of $-2.08. That followed fiscal 2024 net income of $130.1M, or EPS $1.93, and fiscal 2023 net income of $420.4M, or EPS $5.96. The supplied Lynch category is TURNAROUND because of that latest-year loss after earlier profits. Recent quarters show recovery. In fiscal Q2 2026, the quarter ended 2026-07-04, revenue was $1.6B, net income $109.8M, and diluted EPS $1.68; that was up from $59.3M net income in fiscal Q2 2025, the quarter ended 2025-06-28. Fiscal Q1 2026 also earned $21.0M. Still, fiscal Q3 2025 had a $235.5M loss. At the 2026-10-13 close of $62.48, FairStock calculations show a negative P/E of -48.06, P/B of 2.41, EV/EBITDA of 20.63, and FCF yield of 8.4% on $341.2M trailing free cash flow. Debt/equity is 1.36, Altman Z is 2.02, and Piotroski is 9/9, while FairStock return metrics show ROE -4.83% and ROCE 3.38%. The cash flow and dividend yield of 2.61% are supportive, but the valuation is not clearly cheap for a leveraged cyclical. I would want evidence that 2026 profitability is durable before calling this a clean value opportunity.

In plain English: Brunswick makes boats, marine engines, and related parts, including Mercury outboards, sold through dealers around the world. The business had a loss in fiscal 2025 after profits in earlier years, but it earned money again in the first half of fiscal 2026 and generates solid cash. At the recent price, the stock looks roughly fair to a little expensive based on current earnings, though its cash flow gives some support.

The full AI analysis, bull and bear case and key monitorables are in FairStock Pro.

Data as of 2026-10-13 close · note generated 2026-10-15 · model deepseek-flash

Sources (SEC EDGAR): fiscal Q2 2026 10-Q (period ended 2026-07-04) · fiscal Q1 2026 10-Q (period ended 2026-04-04) · fiscal Q3 2025 10-Q (period ended 2025-09-27) · fiscal Q2 2025 10-Q (period ended 2025-06-28) · FY2025 10-K (period ended 2025-12-31) · FY2024 10-K (period ended 2024-12-31) · FY2023 10-K (period ended 2023-12-31)

Fundamentals from company filings and market-data providers; prices are end-of-day, not real-time. AI-generated analysis is general and educational — not personal investment advice. Scoring methodology · Score test · Disclaimer